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Getting It Done
I was having lunch with a peer the other day and we were talking about how incredibly different today’s marketing tactics are from even 5 years ago. Quite frankly all these new shiny objects seem to be...
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My Mom Is Twitter Offline
If you are still trying to wrap your head around Twitter, maybe the following will help. I often say that if you want to understand Twitter think about that person in your life that is the communicator...
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What Is A Prospect Looking For Online
I had to laugh at my 18 year old son the other day when he couldn’t connect with a friend because his cell phone was down and he wasn’t on Facebook. This friend might as well not exist, in my son’s...
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The #1 Secret to Successful Social Media
It seems like 2012 was the year of Social Media. Not only did we have even more new players, but there appeared to be more pressure than ever for businesses to get on the bandwagon of posting and...
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Does This Street Entertainer Practice Better Marketing Than Your Company?
On a recent trip to Boston, I was enjoying Quincy Market, when I came across a delightful street entertainer. I don’t know about you, but I love a good street entertainer – you know, one that engages...
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